Campaign development for advertisements and trade fairs, together with a catalog relaunch for optimization of catalog production for the well-known German manufacturer of precision optics, optomechanics and instruments.
To sharpen the LINOS brand profile, cut the time for catalog production, increase catalog sales.
- International promotional campaign 2009 “Get on the point”
- New concept for introductory pages of website and web shop in TYPO3
- Inter-departmental workshop on catalog analysis
- Development of a new catalog concept (graphics and text)
- Data migration from TYPO3 for printing, input into InDesign
- Trade fair graphics for LASER World of Photonics 2009 in Munich and VISION 2009 in Stuttgart