Qioptiq eShop / PIM system, catalog and eShop

abc cross media developed an international shop solution for catalog products

Challenge:
As part of the brand relaunch a graphically and technically state-of-the-art international shop solution was to be developed in the shortest possible time for the 4,800 optical and photonic products from the LINOS catalog.

Goal:
Implementation of a media-neutral database for complex technical products. Reduction of catalog production costs. Substantial increase in shop turnover and international shop customers.

Realization:
Worldwide launch of the new Qioptiq Q-Shop took place on 10 May 2011 (qioptiq-shop.com). Clear graphics, simple ordering procedures, media-neutral management of complex technical products. Tripled eCommerce turnover by the end of 2011.

  • Overall responsibility for the project from design to go-live
  • Selection consulting for PIM, print module and shop software
  • Implementation of the asim.base PIM system incl. training and support of product managers
  • Template design for print catalog and data sheets
  • Graphics concept and implementation of OXID eSales
  • Interface programming middleware SAP/PIM/Shop
  • VAT connection for the USA