10.07.12

Go-live Sport Münzinger-Shop

abc cross media and Norisk responsible for technical integration

The new online shop of the traditional dealer for sportswear in Munich, Sporthaus Münzinger, has been launched under the slogan "Fans United" just in time for the European Soccer Championship 2012 (www.sport-muenzinger.de). The PIM specialist abc cross media has designed the media-indepentdent data base with highly variable product configuration for the new OXID shop software and has also programmed the webservice interface with real-time connection.

After launching the online shop of Sport Schuster end of 2011, this is already the second project with high complexity which abc cross media has conducted in close cooperation with the Munich online agency Norisk. After the launch abc cross media still services Sport Münzinger with all questions concerning PIM support and data base management.

www.sport-muenzinger.de