International product launch at Leifeld

abc designs "birth announcement" for new machine generation

Leifeld Metal Spinning is specialized in innovative and highly precise flowforming and profiling machines. The newest product development has been announced like a birth: With a gentle sense of humor the arrival of the machine in the Leifeld family has been designed as a welcome card with a proud young father, who is holding his youngest son - a machine which is weighing some tons - in his arms. 

abc cross media has designed this idea in a eycatching, colourful style. Image processing and retouching all-inclusive. The campaign will be presented at all international Leifeld events during 2014.